To create a full color Event Ad for a fundraiser using only a scanner and Microsoft Word.
Process (Programs, Tools, Skills, FOCUS principles):
I first scanned the image of the girl on her dads back into the computer and then inserted it into Word. I changed the contrast/brightness of the image using the corrections tool. I then created a long rectangle on the side of the image and used the color eye dropper tool to match the color of the rectangle with the little girls shirt in the image. I also used that same eye dropper tool to match the color of the text. I chose a Modern Serif font for the body text and a sans-serif font for the body-copy. I decided to wrap the title/body copy around the little girls head and put the 5K title in the direction of the little girls eyes to create a focal point and good movement through the design.
Programs that I used: Microsoft Word, HP Photoshop Scanner and PDF2JPG.net (PDF converter).
I am holding a 5K run to raise money for the Dave Thomas Charity for Adoption. Like the flier says I think that everyone deserves a forever home and this is a fun way to get out and exercise and help do that.
My audience is for those in the community who like to run and/or are interested in raising money for adoption.
Color scheme and color names:
Complementary, red (pink/burgundy), green
Top Thing Learned:
I had no idea how much I could do with word especially how to use the eye dropper tool to match colors.
Title Font Name & Category:
Bodoni 72, Serif (Modern)
Copy Font Name & Category:
Futura, Sans Serif
Scanned images used, sources, original sizes, location of scanner used:
The image that I scanned was from the doTERRA Living magazine Fall 2014 addition. The image was originally 5″ x 8.5″. I scanned it at 300 ppi and the final image scanned was 900 px x 1670px